NEWS / INTERESTING FACTS
Positive consumer opinion of the Afrodita Cosmetics brand is confirmed not only by the experience of numerous satisfied customers but also by the results of the latest independent research.
It also achieved an outstanding result in the body care products
category, where it came 2nd out of 26 brands,
according to BRANDscore data.
WHAT THE MEDIA SAID...
The results of the survey that place the Afrodita Cosmetics
brand in 1st and 2nd place in selected product categories were
presented in the April supplement to the respected retail
publication IN STORE entitled "Category Guide: Cosmetics
for Personal Care".
The figures presented were obtained through a BRANDpuls survey
in 2016 and apply to the Slovenian market. BRANDpuls surveys are
carried out in the Adria region (Slovenia, Croatia, Bosnia and
Herzegovina, and Serbia) by Ipsos, one of the world's
leading market research companies. Surveys are carried out
twice a year among respondents aged 15 to 64.
BRANDscore is an indicator of the strength of an
individual brand that enables comparison of brands within
a specific category in the market. The calculation of the
BRANDscore takes into account multiple aspects of the consumer's
attitude towards a brand and includes both behavioural and
emotional aspects. The behavioural aspect covers the consumer's
existing relationship with a brand (purchase, use, experience,
etc.), while the emotional aspect indicates the quality and
intensity of perception of the brand in the eyes of consumers
(image, loyalty, etc.).
Source: Perper, Rok. 2017. Face Creams &
Body Care Products. IN STORE Category Guide: Cosmetics for
Personal Care (April 2017, No 51, Vol. VI, pp. 4-7).
Hydra thermal hydra active concentrate Super stuff! It absorbs nicely into the skin, moisturises it and doesn... 5/7/2013 1:03:22 PM
Natural lift 24h anti-wrinkle cream for normal to combination skin After applying the cream, the skin is pleasantly moisturised, but desp... 5/7/2013 1:01:38 PM
Oil control 3 active moisturising 24h cream I decided to purchase the entire Oil control collection and after a mo... 5/7/2013 12:53:02 PM
What do you value most about the Afrodita Kozmetika brand?
Essential for a silky touch and velvety soft hands with a
Make an impression with a nicely groomed, silky soft
beard and a...
The science of dermocosmetology for impressive
We want to thank you very much for producing such quality
products and to express our respect ...
Dear Sir or Madam,
I am writing to you to say that I am very satisfied with many of
I'm a very satisfied user of your NATURAL LIFT line, that is, of
the cream from this lin...
It was Oil Control Serum and Moisturising Cre...
I would like to share these small moments of ...
I am basking in gentle scents and the lightne...
KOZMETIKA AFRODITA d. o. o.
3250 Rogaška Slatina, Slovenia
phone: +386 3 812 11 60
fax: +386 3 812 11 74
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