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![]() newsFor glittering moments… 18. 2. 2010 Every woman wants to be something special, to sense hidden seductive glances, to feel beautiful and shine like a star every day. Kozmetika Afrodita has ...
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Kozmetika AfroditaCompany Profile
Getting Started…
Her clearly set goals led her to the therapy unit at Rogaška Slatina spa in northeast Slovenia, a prestigious spa resort with inexhaustible springs of healing mineral water, where she opened her first cosmetic salon, which is still a successful business. The new salon added variety to the existing local spa tourism, which mostly welcomed guests from neighbouring European countries. The scant range of cosmetic products available on the market brought about the manufacture of a first face-care product – camomile cream, which heralded the development of cosmetics under the Kozmetika Afrodita brand.
The growing demand of delighted customers stimulated organised production, and later the opening of the Kozmetika Afrodita d.o.o. company, which developed a wide range of products for face, body and hair care. The guiding principle – to provide products of consistent quality from largely natural ingredients – gave the trademark visibility and as a result made it competitive.
In the late eighties, owing to the increasingly liberalised market, buyers could finally find products bearing the Kozmetika Afrodita brand on the shelves of some larger stores.
The company employs 120 people of varied expertise, with emphasis on highly educated staff from the fields of pharmacy, microbiology, chemistry, management and marketing communications, united by the following values:
Today, the company occupies premises of 6,000 m², one third of which is a business area and two-thirds modern production facilities. Professionalism and sensitivity to customers’ needs continuously give rise to new ideas, patents and products that complement the already rich product range.
Products for general consumption, including face, body and hair-care products, are, as a result of the increasing use of natural active ingredients, more appreciated each year and have gained international success. Kozmetika Afrodita is the Slovenian market leader in sales of anti-cellulite products in retail chains and ranks second with its face and body-care line. The total value of sales abroad exceeds 50% of the entire production.
Today, Kozmetika Afrodita achieves business excellence through exceptional creativity, motivation and a spirit of innovation, which drive employees to reach outstanding results in terms of company success, effectiveness, competitiveness, social responsibility, reputation and development of strategic partnerships.
The future belongs to modern, enterprising companies that carefully plan and strategically manage their brand while staying loyal to the tradition that led the way to business excellence.
KOZMETIKA AFRODITA stands by its claims and the measurable effects it states.
Integrity is a value we fully endorse – this is confirmed by our 40-year tradition of operation and presence in the market and by generations of satisfied consumers. |
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